Business
Media Guru Jackie Zukerman Delory Tells Us Her Obstacles and Success Stories
What is your area of expertise, who do you serve, and how do you serve them?
Marketing (Social, Email, Influencer Marketing ) /Media (Podcasts, Magazines)
Why would someone choose you over a competitor?
Because I deliver great quality results with a fast turn over, if I can’t do the job I am transparent from day one and refer it out if it doesn’t seem fit.
Share a specific time you encountered an obstacle and describe how you overcame it.
Well when I launched my magazine I was threatened with a law suit because of the name I created, I then trademarked my magazine and podcast and forever learned how to best protect myself and my business.
Share a short story about your best (or favorite) case study.
I have a few to be honest lol
Working with a local designer who got the opportunity to present her gowns to daytime emmy nominees! A TV producer of The Reel and A Well reknown latina celebrity both wore her gowns not only to Emmy Cocktail parties but also TV appearances and Red Carpet Events.
Working with a realtor who is a rockstar in her industry was getting burnt out in her old ways of marketing. We produced her first lifestyle branding shoot and 3 years later she has been asked a Top Producing Agent in Boston Magazine, realtors around Massachusetts seek to have images and content like hers , she has also switched realtor agencies due to her growth and income!
Working with a stylist who had bad experiences with Marketing/PR agencies. She was doing a lot of in person work, had an online course that didn’t sell as great as she wanted. She also didn’t think instagram was a great place for her audience. Since working together She has several online courses now available she teaches and on demand options that ALL sell!
She also gets direct business now from instagram and was sought out by Allure Magazine to be featured!
What advice would you give the “20-Year-Old-You” who’s eager to start in life?
When you are at a cross roads DON’T GIVE UP. Always follow your passion and it will lead you in the right direction for happiness , growth AND expansion.
Please describe a monumental time in your life that you’ll never forget.
I have a few LOL
I think one of my favorites was I was around 8 years old and I went to one of my first yankee games. I got to meet Derek Jeter that morning and got his autograph on the magazine covers they were passing out at the game.
Later that evening I went to dinner with my grandparents , parents and sister to dinner before we were going to see Annie on Broadway. Across the restaurant from us diagnolly was Joe Dimaggio, another AMAZING baseball player.
I went over and got to sit on his lap and get his autograph the SAME DAY as JETER on the SAME magazine pamphlet! I felt really honored and special . Of course later that night I went to see Annie and met the actress after the show and I truly thought it was one of the best days of my LIFE at such a young age!
Also more recently in my life my best gifts were marrying my husband, rescuing my pup and having a baby 🙂
Follow Jackie on her social media profiles:
www.nextonscene.com
www.jackiezuk.com
www.instagram.com/nextonscene
www.instagram.com/jackiezuk
Visit her Website:
